Digital Transformation Workshop
An interactive one-day workshop to assist leaders in driving business growth and resilience by embracing digital reinvention.
In today's rapidly evolving business landscape, digital transformation isn't just a choice; it's a necessity. Join us as we explore the core principles, strategies, and technologies driving this transformative journey.
The Workshop Experience
Our workshop provides a unique opportunity to dive deep into the fundamentals of digital transformation. Led by industry experts, participants will gain practical insights, actionable strategies, and real-world case studies to guide their digital journey. Through assessments and a hands-on workshop, attendees will emerge equipped with the knowledge and tools to drive meaningful change within their organizations.
What You Will Learn
Digital Modernization
- Trends and technologies in digital transformation.
- How to become a digital-first leader.
- The importance of data-driven decision-making.
- Developing a digital-first sales strategy.
- Key principles of digital marketing.
- Understanding digital cybersecurity and compliance.
AI-Driven Foundations
- Basics of artificial intelligence.
- Practical applications of AI in business.
- Navigating AI regulations.
Digital Transformation in Practice
- Adapting logistics to the digital era.
- Expanding business with a digital payment structure.
- Insights from a real-world case study on digital transformation.
Speakers:
Taha El Mohtadi
Product Manager, BDO
Andrew Gemino
Digital Innovation & Leadership, SFU Beedie School of Business
Dr. Blaize Horner Reich
Digital Innovation & Leadership, SFU Beedie School of Business
Kavi Huliyappa
Strategic Partnership Manager, Global, Purolator Inc.
Andreas Karakas
CEO, Innovation Networks Inc.
Daniel Kiselbach
Vancouver Managing Partner, Miller Thomson LLP
Darian Kovacs
Partner, Jelly Marketing and PR
Rory Langran
Senior Director, Treasury & Cash Management, Royal Bank of Canada (RBC)
Kristy O’Leary
Chief Strategist, Decade Impact
James Ritchie
Co-Founder & Managing Director, Tandem Studios Inc.
Graduate Testimonials:
"The Digital Transformation Workshop presented a broad and comprehensive array of topics that would be valuable to any organization looking to establish and/or enhance its digital presence. The information shared was valuable for both strategic and tactical purposes, and the presentations were engaging. The workshop was well run, it was a good investment of our time."
Life Science BC
"As a result of taking the Digital Transformation Workshop, we are now well-positioned to make use of new technology in our ongoing growth plan. It has allowed us to remain competitive while also providing security and scalability within our company structure. Highly recommended!"
Nuez Acres
"I would recommend the DTW workshop to anybody that is building their business, looking to grow in a digital way and thinking about what solutions are on the market and what their needs are. Really you don't know what you don't have until you attend a meeting like this, and you understand where the eco-system is."
Dimension Media
Supporting Sponsors:
Expert Partners:
Community Partner:
Presented by:
World Trade Centre Vancouver is part of the World Trade Centers Association, a not-for-profit, non-partisan association dedicated to the establishment and effective operation of World Trade Centers as instruments for trade expansion. The World Trade Centers Association is an international ecosystem of global connections and integrated trade services made up of over 324 World Trade Center locations in 89 countries, representing over 750,000 businesses globally.
Light Breakfast & Registration: 8:30 - 9:00 a.m.
Program: 9:00 a.m. - 12:30 p.m.
Networking Lunch: 12:30 - 1:30 p.m.
Program: 1:00 - 4:30 p.m.
If you have any questions, please contact us at info@wtcvancouver.ca or 604-640-5487
Host
Rochelle Grayson
Digital Transformation Expert | AI Innovator | Data-Driven Strategist
Rochelle Grayson has over 30 years of experience in business technology, AI, and digital transformation. As Program Advisor for UBC's Digital Transformation and Data & Marketing Analytics programs, she helps organizations leverage technology for growth. A Top 100 Most Powerful Women in Canada nominee and listed as one of Vancouver’s Top 10 Technology Women, Rochelle is an expert in digital business models, AI, and customer-centric strategies.
What is Digital Transformation:
Digital transformation involves leveraging technologies to create new business models, products, and services, and to streamline and optimize business processes. The goal of digital transformation is to improve business efficiency, enhance customer experiences, and create new opportunities for growth and innovation.